Some events are so amazing, you simply have to witness them. That's why you'll find some electrifying events here that took place in BMW Welt, the BMW Museum and the BMW Group Classic. Let yourself be wowed by the atmosphere in pictures and videos and be caught up in the locations, lighting and stage design for your own event. For all these event areas, you will find expert support from the designated contact persons for the BMW event areas on request. Let them advise you and, together with an experienced partner, turn your ideas into a memorable event.
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Blauer Panther & Nacht der Medien
When the spotlights are focused on the "Blue Carpet" in the BMW Welt, it's time once again for the "Blue Panther - TV & Streaming Award". Since 2022, the "Blue Panther - TV & Streaming Award" ceremony has been taking place in our BMW Welt. With a spectacular award show and a subsequent aftershow party as part of the "Night of the Media", the evening promises not only excitement, but also festive entertainment.
- Number of Guests: 620 Guests
- Event Locations: Auditorium / Business Center / Business Club / Solo- and Artist Dressing Rooms
The glamorous award ceremony of the "Blauer Panther – TV & Streaming Award" attracts stars and media professionals from all over Germany to the BMW Welt as part of the MEDIENTAGE MÜNCHEN.
FI-TS Management Forum
In March 2025, the 8th FI-TS Management Forum took place with exciting presentations and discussions on digitalization in the impressive setting of the BMW Welt. The highlight was a spectacular laser show in the modern Auditorium, which was elaborately staged. The huge curved LED wall created additional wow effects. The buffet with live cooking in the adjacent Auditorium Foyer provided moments of enjoyment and invited participants to network.
- Number of Guests: 300 Guests
- Event Locations: Auditorium / Foyer / Rental office
- Event Format: Congress
NUNA x BMW Lifestyle
The Nuna x BMW Lifestyle Event was a beautiful implementation of a product presentation in the form of a collection launch party in the Double Cone. As part of the event, three new strollers were launched in collaboration between Nuna x BMW Lifestyle. Our exclusive gourmet partner Käfer created enjoyable moments with a fitting flying buffet that matched the concept.
- Number of Guests: 160 Guests
- Event Location: Double Cone
- Event Format: Product Presentation
For the Nuna x BMW lifestyle event, the event space was transformed into a small recreational park with a variety of activities, such as a stroller course, a play area, and a stylish floral photo wall.
Candlelight Concerts
The internationally successful Candlelight Concerts series took place in the Double Cone and Auditorium at the BMW Welt. Both locations were transformed into a breathtaking sea of lights and provided a fascinating backdrop. With the glow of thousands of candles, the music was placed center stage and created a goosebump-inducing experience.
- Number of Guests: 315 in the Double Cone | 700 in the Auditorium
- Event Locations: Double Cone + Auditorium
- Event Format: Concert
On this special evening, the Candlelight Concerts shone in a captivating sea of lights, creating unforgettable moments.
PULSE x BMW
In cooperation with the Munich party series PULSE, a public techno party was held for the second time in the Double Cone of the BMW Welt. For the event, the Double Cone was transformed into an extensive two-level party location. The LED wall and LED spindle were staged with colors matching the lighting concept to create a unique atmosphere between innovative architecture and club ambiance.
- Number of Guests: 700 Guests
- Event Location: Double Cone
- Event Format: Party
At the Munich techno party PULSE, visitors danced all night to pulsating techno in the unique atmosphere of the Double Cone at the BMW Welt.
Enjoy Events
The "Enjoy Events" event was hosted by the BMW Welt in 2023 and invited guests from the event industry to experience the various event spaces of the BMW Welt. On the evening, each individual event space was impressively staged - whether with an impressive light and laser show in the Auditorium, a live band that highlighted the modern sound setting, or an atmospheric dinner concept that is individually tailored before each event in consultation with our exclusive caterer Feinkost Käfer.
- Number of Guests: 180 Guests
- Event Locations: Auditorium / Foyer / Premiere / Double Cone
The "Enjoy Events" thus offered interested individuals the perfect opportunity to discover the diversity of the event spaces at the BMW Welt.
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Benefit from personal support for all questions concerning your event - from the first enquiry to implementation.