Social Entrepreneurship – Business With A Social Mission. - Recap 3 December 2020.

BMW Welt Social Entrepreneurship
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Purpose-driven companies and social entrepreneurs are becoming a growing movement in the business world. Entrepreneurship and social and  environmental responsibility are no contradicting concepts. Economic success and the commitment to positive social and ecological change is a future-  oriented and successful model. In this event we will explore how has the definition of social entrepreneurship changed over the past 20 years? What are the  different business models within social entrepreneurship? Is social entrepreneurship even more important in times of a global pandemic? Will social  entrepreneurs help in the battle against COVID-19? Can we build with social innovations more social inclusive and sustainable societies? Should every  company need a social mission? Should Governments found social enterprises? We invited experts that are making a meaningful impact in their communities  and all over the world to present their projects and to discuss how relevant are social enterprises to our future.

If you want to get to know more about Social Entrepreneurship, watch the recording of the whole event here.


BMW Welt Chloe Lau

Chloé is a journalist and Head of Digital for the German-speaking issue of Forbes magazine. Prior to Forbes, she worked for other magazines as well as for the United Nation’s Smart Sustainable Cities program „U4SSC“. Chloé‘s key topics at Forbes are Smart Cities and Architecture, Social Entrepreneurship, and Lifestyle.

Iris Braun is one of the founders of share, a social consumer goods brand based on the 1+1 concept: For every share product sold, a person in need receives an equivalent product. 

She has created the products and projects with share’s social partners before now leading the international business for share. 

Braun started her career at the Boston Consulting Group where she worked on strategy for consumer goods companies as well as for the United Nations World Food Programme. She then was a researcher on various development projects, doing social impact evaluations. Her work led her to Rwanda, Bangladesh and India, where she also lived for several years. 

Iris holds an MPA from Harvard University in Development Economics and a BA from Oxford University in Philosophy, Politics and Economics.

BMW WElt Alexander Hauerslev Jensen

Alexander is the CCO of Be My Eyes, a company dedicated to making the world more accessible and inclusive for people with visual impairments. His work at Be My Eyes focuses on enabling people with low vision to lead more independent lives through innovative business models and strategic corporate partnerships. Over this time Be My Eyes has grown to support hundreds of thousands of blind and low vision users by connecting them to over 4.5 million sighted volunteers and industry leading companies.

Alexander is passionate about the interplay between social inclusion, technology and human connection, and is thrilled to have the opportunity to share his learnings with the global community during the presentation. 

Bernhard Kowatsch is the Head of the Innovation Accelerator at the United Nations World Food Programme (WFP) which he started in 2015. The WFP Innovation Accelerator was named by Fast Company as Best Workplace for Innovators and Innovative Team of the Year 2020 for its work in identifying, nurturing and scaling disruptive startups and innovations to end global hunger. In 2019, innovations supported by the Accelerator positively impacted the lives of 1.4 million people directly and many more indirectly across the globe. Most recently, the Accelerator also runs programmes for external partners such as the Bill & Melinda Gates Foundation in primary healthcare, Humanitarian Grand Challenge and others.


Prior to starting the Accelerator, Bernhard co-founded the award-winning ShareTheMeal fundraising app and built-up WFP’s Business Innovation team. Bernhard was previously a Project Leader at the Boston Consulting Group (BCG) for global tech and industrial goods companies, and holds three Masters degrees from HEC Paris and Vienna University of Business.