BMW i – VISIONARY MOBILITY.
From March 2018 to September 2019, the Bowl of the BMW Museum will be dedicated to a wide range of subjects, including electric mobility, carbon, battery technology and renewable raw materials. A themed area of around 30 stations will demonstrate the diversity of electric mobility, various aspects of sustainable material selection and production, as well as some of the challenges facing emission-free mobility in the future. As part of continuing technological developments, the first approaches to solving these problems have already been implemented successfully. The task now is to make further advancements in digitalisation that would allow for fully autonomous driving.
The BMW i brand stands for visionary mobility and vehicle concepts. It implements innovations and thereby contributes pioneering work within the enterprise. The brand’s drive is electric, its values sustainable and its design progressive. The BMW Museum is honouring the achievements of the brand that first set new standards with the BMW i3 and the BMW i8 and revolutionised individual mobility in large cities through a variety of mobility services. But it did not stop there: BMW i launched countless new, independent business areas within the enterprise, and has been aiming for new horizons and taking on new challenges since the beginning of 2018. Once again, the brand is carrying out pioneering work and is ready to realise new innovations.
Visitors are awaited by a broad programme consisting of information and visual aids, fascinating models and exhibits. Furthermore, the exhibition also offers exciting courses with interactive third-party offers and simulations.