BMW i stands for a wholesome approach and the future oriented interpretation of sustainable premium mobility: electric propulsion, innovative materials, and technologies united in revolutionary concepts of tomorrow. It is built around a new understanding of premium, that is defined over sustainability across the entire value chain.
BMW i shows at the BMW Welt what this means precisely. Discover how electrifying driving pleasure can be in the future and what exactly makes BMW i a pioneer of sustainable and innovative mobility already today: futuristic mobility concepts and -services, visionary design and consistent sustainability among the entire product life cycle.
The innovative technology topics of BMW i are in focus: the fully electric BMW i3 as consistently sustainable designed emission-free vehicle for inner-city traffic, as well as the BMW i8 as visionary sports car.