House of the Company.

The House of the Company provides in-depth information on company history with the rooms "First Steps", "Aspects" and a media "Company Sculpture".

The exhibition entitled the "First Steps" presents the origins of the BMW success story through the first aircraft engine in 1916, the first motorcycle in 1923 and the first automobile in 1928.

The "Aspects" exhibition documents the people who play a key role for the BMW Group in and around the company. They influence the company culture through jointly held ideas, visions and values.

An exceptional sculpture in the "Chronology" area presents an interactive "Journey through Time" showing the company history of BMW. Visitors experience the diversity and fascination of more than 90 years of BMW heritage and products.