The 2012 motorsport season is looming: as part of the DTM event at Munich’s Olympic Stadium on July 16-17, 2011, BMW will be presenting a BMW M3 DTM Concept Car for the first time. The Concept Car will give a first impression of what next year’s car will look like.

“The fact that the DTM is staging an event in Munich this year is obviously exciting and interesting for us too,” says Jens Marquardt, who takes over as director of motorsport at BMW on July 1, from Mario Theissen. “Its being located right on our doorstep will give the term ‘home event’ a whole new meaning in motorsport in the future. Although we will not be competing in 2011, we want to use this opportunity to give DTM fans and BMW Motorsport followers a taste of what they can look forward to next season. Under the banner of ‘BMW welcomes the DTM’, we will be welcoming the series to Munich and closely following the events at the Olympic Stadium as they unfold. We hope the spectators will also enjoy seeing the many classic BMW cars in action as part of the support programme. Whether the 1987 BMW M3 DTM, the BMW M1 Procar from 1981, or the 1960s Mini Rally Monte Carlo car: we are sure there will be something to suit every taste.”

For a whole week, BMW Welt is set to be dominated by motorsport. Come and see for yourself the fascination of BMW and its tradition in the world of motorsport, up close.

Exhibition of historic cars from July 11-17
In addition to the BMW M3 DTM Concept Car, BMW will be exhibiting some of the most successful and best-known cars in racing history on a specially built circuit, including the BMW 635 CSi, the BMW M1 Art Car designed by Andy Warhol, the BMW M3 GTR and the BMW M3 GT2.

Details available via QR code
BMW fans can obtain details and information about each car via smartphone.

Mobile website
Visitors to BMW Welt can find out everything they need to know about both classic cars and the BMW M3 DTM Concept Car from this specially set up mobile website.

Fan wall
In line with the motto of “We welcome the DTM”, fans can leave personal messages to BMW and the DTM on this large wall. The contents of the wall will be digitised and displayed on the BMW Motorsport Facebook page.

Facebook places
The exhibition at BMW Welt will also be linked with the “Facebook Places” platform. Anyone “checking in” to this location will have the chance to win attractive prizes.

BMW M3 simulator
The remarkable BMW M3 GT racing car is based on the BMW M3 production model, and the same applies of course to the BMW M3 DTM Concept Car. The BMW M3 simulator allows fans to get behind the wheel and drive onto the virtual racetrack, where they are sure to be amazed by the sporty qualities of the BMW M3. There are also many attractive prizes to be won.